According to
research if a website is made to load one second faster it can lead to a 27%
increase in conversion rates. From a sales point of view this is a huge
advantage. Naturally, when a website is fast users tend to stick around for
longer and they become more engaged with your content. However, does a website
actually have to be fast? Are there techniques that can make your website look
fast as opposed to actually being fast? Various web designers UK
have started making small changes in their designs to make this happen. The
following text contains more details.
Skeleton Screens:-
A skeleton
screen is a blank page that appears whenever you click on a link. The screen
occupies page while the actual page is being loaded. Skeleton screens are
incorporated by web designers UK to give an illusion of
‘instant response’ considering the fact that they appear the instant you click
on a link.
Intelligent Colour Choices:-
The colours
you use have a huge impact on how your website is perceived. If you use relaxing
colours, chances are that your users will feel that your website is faster than
it actually is.
Button Placement:-
By placing
call to action buttons in a visible location can help ensure that your user
finds their way around the website in the shortest possible time ultimately
giving the impression of fast browsing.
For services
of expert web designers UK get in touch
with Direct Solutions, by phone on 01204 263000 or email info@directsolutionsltd.co.uk.
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